CANVAS is a contemporary fashion brand known for its simplicity, sophistication, and affordability. It was established in 2018 as part of the well-known Indian luxury brand Tulsi. The brand's goal is to make luxury accessible to everyone by offering fashionable and aspirational clothing at affordable prices.
Our design philosophy centres on comfortable, perfectly fitting clothing made from natural fibres like cotton, silk, linen, and wool. The brand's collection is based on classic clothing items like shirts, dresses, kurtas, and jackets, with a modern twist inspired by contemporary art and design. The target customers for CANVAS are men and women between the ages of 30 and 55. They have a minimalist and functional style and are confident, outgoing, and unconventional. The brand promises to provide ethical and climate-smart fashion that uses natural resources responsibly.
We aim to be more than just a fashion brand. It wants to develop into a lifestyle brand that offers highly coveted products while balancing commercial realism and creativity. The brand's merchandise features beautifully crafted individual pieces that can be worn separately or together, providing clean and precise silhouettes that are open to imagination and individuality.
Our house offers contemporary design, intelligent cuts, and the use of natural materials of high quality at an affordable price. The brand is timeless and functional, not trend-specific. It carries lines for women, men, and kids and aims to be perceived as generating fashion at the best price in a distinctive yet sustainable way.